Studi eksploratori strategi komunikasi pengembangan destinasi wisata alternatif di Jawa Barat, Indonesia: Curug Leuwi Hejo, Sentul Bogor & Talaga Biru, Cisoka Tanggerang Banten

Nasucha, Muchammad (2017) Studi eksploratori strategi komunikasi pengembangan destinasi wisata alternatif di Jawa Barat, Indonesia: Curug Leuwi Hejo, Sentul Bogor & Talaga Biru, Cisoka Tanggerang Banten. In: The 1st communication, culture & tourism conference 2017: Penguatan komunikasi dalam industry pariwisata, budaya & ekonomi kreatif. Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM) Wilayah Riau; Jurusan Ilmu Komunikasi, FISIP (Universitas Riau), Riau, pp. 93-110. ISBN 9786026135902

[img] Text
ILS0055-20.pdf - Published Version

Download (8MB)

Abstract

Nowadays, tourism has been one of important things in our life. Several facts appropriate with it, such as tourism as one aspect of local or national incomes, many tourism applications offered and embedded in technologies used by individuals or more, tourism being a topic of media talks (as media content) by mainstream or alternative media, and others. Unfortunately, there are many alternative potential places undeveloped in Indonesia, such as what have been happening in West Java (e.g. Curug Leuwi Hejo Sentul and Talaga Biru Cisoka). This research tried to seek and explore strategic communication which has been implemented and developed by the management and also looking into visitors’/tourists’ opinion about them, as an inseparately of sustainable tourism development.

Item Type: Book Section
Uncontrolled Keywords: strategic communication, tourism, alternatives of tourism destination
Subjects: 300 Social sciences > 300 Social sciences, sociology & anthropology
600 Applied sciences & technology > 650 Management & public relations > 658 General Management
600 Applied sciences & technology > 650 Management & public relations > 659 Advertising And Public Relations
Divisions: Universitas Al-Azhar Indonesia (UAI) > Fakultas Ilmu Sosial dan Ilmu Politik (FISIP) > Ilmu Komunikasi
Depositing User: Rifda Jilan Syahidah
Date Deposited: 27 Aug 2020 13:53
Last Modified: 27 Aug 2020 13:53
URI: http://eprints.uai.ac.id/id/eprint/1445

Actions (login required)

View Item View Item